Makeup
tarte big ego mascara – Ultra-Black, Long-Wear Vegan Mascara for Fuller, Longer, Volumized Lashes, Cruelty Free
A heavy-hitting, ultra-black vegan mascara that promises 16‑hour wear and dramatic volume. Owners praise the pigment and separation; a small but serious eye-irritation report is worth noting.
92.0
GiftScore
How the GiftScore is calculated
| Signal | Reading | Pts |
|---|---|---|
| Base rating | 4.4★ | +88.0 / 100 |
| Review volume confidence | Very large owner crowd | +2.0 (min -2) |
| Critical owner-feedback signal | Moderate | -0.8 (min -2) |
| GiftScore Build & Materials | 78/100 | +1.1 (min -3) |
| GiftScore Safety Signals | 68/100 | +0.7 (min -4) |
| GiftScore Long-term Durability | 74/100 | +1.0 (min -3) |
| Final GiftScore | 92.0 | |
Base rating is an estimated baseline from the owner feedback we have available across Amazon reviews and any credible web sources we reviewed. GiftScore editorial signals (build, safety, longevity) are scored independently of that baseline — they reflect what owner feedback and product specs actually say about the product. Some signals are skipped when they don't fit the product type.